Is our problem with women or leadership?

Posting date: 03 May 2019

Have we got a problem with women in leadership or is the problem that; as a culture, we are too focused on leadership?

I speak to organisations looking for creative directors daily and increasingly it’s becoming difficult to represent a balanced shortlist of genders.

For every 20, 30 or perhaps even 40 male creative directors I see, there are often fewer than two female directors to bring to the table.

Hong Kong is an incredible city known for its culture, colour and diversity but despite welcoming a workforce from around the world, it’s struggling to facilitate female progression and I'm keen to explore why.

For some time, I have observed the lack of senior female talent in the creative space and questioned whether it was due to a lack of internal promotion or opportunities available for female talent but I am beginning to wonder if the issue isn’t the lack of female talent but rather, our fascination with leadership.

Not everyone wants to be a leader anymore. The higher the creative ladder, the less creative the role and rather than there being limited access or a lack of aspiration to climb into a more senior role, perhaps our female talent pool simply want to stay hands-on and creative.

I would like to hear your thoughts on the lack of senior female talent in the creative space. Are we failing our creative women or are we far too focused on leadership?

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